The Latest

  • 02.18.11
    Swizz Beatz & Roadside Spin for Reebok.
    Roadside was tapped by Reebok to announce their new partnership with Swizz Beatz. Swizz will the be the creative head of Reebok Classics' new initiative, the Reestyle Collective. LINK
  • 01.27.11
    Roadside Develops New Look for 2011 ESPY Awards.
    Once again, ESPN has chosen Roadside to produce its signature editing and animation packages for the 2011 ESPY Awards. This year, Roadside is creating a new animation design celebrating the greatest night in sports. After a successful 3 year run producing an innovative package based on a Graphic Novel look, Roadside is creating the most exciting ESPY look yet. Plans for the redesign are still under wraps, but more news on this exciting development is coming soon.
  • 12.31.10
    NHL Network Taps Roadside for the 2011 Legends Classic.
    When NHL star Mario Lemieux decided to put together an alumni game marking the return of elite Hall of Famers to the ice to accompany the 2011 Winter Classic in Pittsburgh, The NHL Network called on Roadside to document this historic event. The 2011 Legends Classic airs January 5 at 6:30pm on the NHL Network.
  • 12.20.10
    The Confession is Coming to Hulu.
    Roadside is teaming with Maggie Vision Productions on ''The Confession,'' a groundbreaking scripted series premiering on Hulu.com in March 2011. The series stars Kiefer Sutherland as a hit man confessing his secrets to John Hurt's priest. The highly anticipated series is a pioneer in online entertainment, bringing top-level talent and unprecedented production quality to the web. Roadside is consulting on production and heading up post-production for the show.
  • 10.11.10
    Roadside Breaks Ground At BET: Being Terry Kennedy.
    Being Terry Kennedy is the docu-series that follows pro-skateboarder Terry Kennedy as he juggles the demands of his career while supporting his family. Between skating, clothing lines, video games and rapping, Terry has a lot going on. Fortunately, his family is always there to keep him on track. The series is a groundbreaking program for BET: Terry's story speaks to a younger, hipper demographic. Created and Executive Produced by Roadside, the series premieres October 12 at 10pm on BET.
  • 09.06.10
    Road Trip Returns to ESPN for Season 3.
    Roadside Entertainment's hit web series Road Trip moves to television for its third season. Join co-hosts Drubner and Marianela as they celebrate the biggest college football games in the country. From pre-game excitement to post-game recaps, Road Trip is one ride you don't want to miss. Catch the action Wednesdays at 7:30pm on ESPNU and ESPN.com.
  • 09.01.10
    Style Innovators on Plum TV: Roadside Collaborates with GQ's Adam Rapoport.
    Roadside's documentary series Style Innovators intimately profiles design icons who have transformed the culture of creativity. Join GQ Style Editor Adam Rapoport as he ventures into the lives of creative visionaries like Jonathan Adler, Simon Doonan, Eric Ripert and Kate and Andy Spade. Produced by Roadside Entertainment for Plum TV, Style Innovators marks Roadsidešs second collaboration with the growing network.
  • 07.14.10
    ESPY Awards.
    The 2010 ESPYS featured Roadside's signature editing and animation packages, allowing viewers to re-live the greatest sports moments of the year. Airing live on ESPN for the first time in seven years, the 2010 ESPY Awards garnered record breaking ratings. SNL's Seth Meyers hosted the show, bringing cutting-edge comedy to the biggest night in sports.
  • 04.14.10
    Vh1 and Roadside Explore 50 Cent's Roots.
    Vh1 and Roadside Entertainment have joined forces to trace artist 50 Cent's roots back to South Carolina and the antebellum South. This uncompromising documentary creates a nuanced portrait of one of hip hop's most controversial figures. A rare look at a rap icon; this is 50 Cent like you've never seen him.
  • 04.14.10
    ESPN & Roadside Team Up for World Cup.
    ESPN launches their coverage of the 2010 FIFA World Cup with 32 vignettes designed & directed by Roadside Entertainment. Two-time Oscar nominee Djimon Hounsou previews each team in the run up to South Africašs first FIFA World Cup.
  • 10.31.09
    Showtime and Roadside Team Up for Fight Camp 360.
    Showtime and Roadside Entertainment team up for Fight Camp 360: Fedor vs Rogers. Venture deep into Russia for a real-time look at two fighters preparing for battle: Brett Rogers and the greatest MMA fighter of all time, Fedor Emelianenko. Featuring around the clock access, Fight Camp 360: Fedor vs Rogers is a countdown to the biggest Mixed Martial Arts event of the year. The actions airs Nov. 3 on Showtime.
  • 09.01.09
    Roadside Goes on a Road Trip with ESPN.
    Roadside Entertainment hits the road with ESPN to take football fans on a 10 week road trip to the best college games. Roadside delivers pre-game action and post-game breakdowns in weekly webisodes delivered on espn.com/roadtrip. ESPN Road Trip is a real-time celebration of the traditions and triumphs of college football.
  • 08.10.09
    ESPN Taps Roadside for Nike Pro Combat Creative.
    Roadside got down to some serious football with cross-branding work for ESPN & Nike Pro Combat. Seen in ESPN's NFL programming, these animated promotions feature Nike's new line of cutting edge sports gear.
  • 07.17.09
    Roadside Ground Breaking ESPY Work.
    The 2009 ESPY Awards featured Roadside Entertainment's most sophisticated editing and animation packages to date. Roadside's stunning 3D Graphic Novel environments showcased nominees by visually enhancing their accomplishments on the field of play. Through cutting edge technology and in-depth storytelling, Roadside's work on the ESPYS is changing the way we look at sports.

Twitter

We launch The NOC, our google YouTube partner channel, in 2 weeks. More updates coming soon. YouTube.com/noc.
RoadsideNYC - Tue Jan 17 14:49:23
Happy new year everyone! Expecting lots of big things in 2012. Can't wait!
RoadsideNYC - Sun Jan 01 03:18:14
Prep for The NOC launch continues. Love the team!
RoadsideNYC - Thu Dec 08 14:33:37
Shooting teaser for @theNOCtv with @Baron_Davis. He's awesome.
RoadsideNYC - Thu Dec 01 01:54:50
Ramping up production on The NOC. Lots of awesome people working on the project.
RoadsideNYC - Tue Nov 29 14:18:17
http://t.co/Yk5tGmNh yep, that's us in there with the rest of the big boys. Can't wait to let everyone in on The NOC soon!
RoadsideNYC - Sat Oct 29 02:26:04
Begin shooting 2 pilots for vh1 in a few days. More exciting news to follow on Monday. :)
RoadsideNYC - Wed Oct 26 03:37:32
Ink barely dry. Can't wait to share our news.
RoadsideNYC - Thu Oct 06 13:51:41
Hope to have some big news soon. Stay tuned. :)
RoadsideNYC - Tue Sep 27 00:19:35
Had great @reebok shoot yesterday for classics. Many thanks to all involved!
RoadsideNYC - Wed Sep 14 13:42:06
And a special appreciation to our stellar editor Matt O'Connor for his awesome work on the piece!
RoadsideNYC - Sun Sep 11 11:52:58
Our team won a prime time Emmy last night for our work on the Images piece for the @espys! Congrats to all and our partners @maggievision.
RoadsideNYC - Sun Sep 11 11:52:03
Shooting a @disneychannel @joiningforces campaign today and tomorrow with @realchinaanne, @brochu, and @adamirigoyen. Gonna be fun!
RoadsideNYC - Sat Aug 27 15:09:48
Ok. Fully recovered from @espys. Shooting for Disney with Michelle Obama at the white house tomorrow!
RoadsideNYC - Wed Jul 27 00:51:22
Editing during the #espys with Tim Mullen. http://t.co/lrgZA5a
RoadsideNYC - Thu Jul 14 02:26:30
@espys just a day away. Almost (?) finished with everything. It's all coming together.
RoadsideNYC - Tue Jul 12 15:13:14
Ahhh, 4th of July weekend. BBQ, fireworks, and the final push for the @espys. Stuff is starting to look great. Can't wait!
RoadsideNYC - Sun Jul 03 21:59:53
Shooting with @JanieBryant in Nashville. She is a star!!!
RoadsideNYC - Wed Jun 15 00:43:05
Moving day today to our new office space at 91 5th ave. Going to be a lot more comfy. Come by to check it out next week!
RoadsideNYC - Fri May 27 13:40:38
50 Cent:Origin of Me premieres tonight at 9pm on VH1! Thanks for everybody's hard work and hope you like!
RoadsideNYC - Mon May 23 22:01:39